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Showing posts with label Deboss. Show all posts
Showing posts with label Deboss. Show all posts

Wednesday, April 27, 2011

James Beard Menu


Subtlety can have a big impact in print. James Beard utilized sophisticated detail to make this special occasion menu stand out.  The palm border was created with a blind deboss which adds varying degrees of dimension and detail, and is combined with letterpress in a cool teal shade to add the feel of tropical elegance.

We chose 118# Savoy Natural White for this piece for its softness and malleability. 100% cotton makes this paper a great medium for the impression of deboss and letterpress.


Friday, February 25, 2011

Nordstrom's PONCHO

Nordstrom Marketing designed this exclusive invitation for Poncho and we think it has the WOW factor a deboss can deliver.

To ensure maximum deboss WOWness for the logo we went with a copper die, which has very hard chiseled edges that allow for a super clean impression. Paper was also key: something too light would tend to buckle, so we used Savoy 236# cover from Reich Paper. 236# Savoy is super heavy and is 100% cotton, this was the first job run on the new 236# Savoy cover and we were really impressed how it absorbed the deboss strike.

Friday, February 4, 2011

Texture, texture, texture!

Here at Evolution Press we believe there is a fine line between fashion and print. Where there is form, texture, and color, there is inspiration.
Since the invitation for The Bravern’s event Fashion's Night Out uses color and texture, our client, Square Tomato, wanted a premium paper that would show off their design.  They chose 179# Crane’s Cover in Fluorescent White - a hefty cotton sheet that provides great stability for multiple press runs.  First, we laid the Spot colors down on our offset press.  Next, we debossed both sides of the sheet -including the fine texture of a woman’s scarf and the top of her couture gown- which created a voluptuous, tactile look.  The final touch came when we die-cut the card to give it its elegant, rounded corners.  It's the fine detail that makes this piece not just unique but a stand-out.


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